"Branding has revolutionized our company. We now know who our clients are, what they want from a remodeling company and the ways to provide it. Because of the focus on our brand, the company culture has taken on the same attributes on what is truly important and the best ways to make that happen. It’s a great feeling when the people in your company are all pulling in the same direction with the same goal in focus. The interview was a simple process that was very considerate of my time requirements and was an efficient process of a getting to the information needed for the book." - Chris Stebnitz of Stebnitz Builders
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About About CONTRACTORS: Doing It Right Not Just Getting It Done

Visit www.ContractorsDoingItRight.com to join the community and learn more about the book.

CONTRACTORS: Doing it Right Not Just Getting It Done answers that question with real life examples of companies that have seen outstanding results in one of the toughest markets around. The importance of building and maintaining a strong culture is the key for the longevity and success of businesses.

Companies featured do not see themselves as competitors of the “two guys, a truck and a dog.” (Oh yeah, don’t forget the 90’s style boom box!) They strive to go far beyond that, providing a complete service to their customers, partnering with them, working to delight them in a wide variety of ways - from exceptional quality and craftsmanship to outstanding customer service.

This book looks at elements of culture and branding as they relate specifically to the American construction industry. The companies reveal how their cultures began, have grown and changed and where they are going in the future. Challenges they have faced and are facing are also discussed. Interestingly, being a company that does the right thing is often a challenge itself!