About
About CONTRACTORS: Doing It Right Not Just Getting It Done
CONTRACTORS: Doing it Right Not Just Getting It Done answers that
question with real life examples of companies that have seen outstanding results
in one of the toughest markets around. The importance of building and
maintaining a strong culture is the key for the longevity and success of
businesses.
Companies featured do not see themselves as competitors of the “two guys, a
truck and a dog.” (Oh yeah, don’t forget the 90’s style boom box!) They strive
to go far beyond that, providing a complete service to their customers,
partnering with them, working to delight them in a wide variety of ways - from
exceptional quality and craftsmanship to outstanding customer service.
This book looks at elements of culture and branding as they relate specifically
to the American construction industry. The companies reveal how their cultures
began, have grown and changed and where they are going in the future. Challenges
they have faced and are facing are also discussed. Interestingly, being a
company that does the right thing is often a challenge itself!